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Case Study

From ageing servers to AWS: giving an e-commerce platform room to scale

How we migrated a hosting-dependent e-commerce provider off fragile physical servers and onto AWS — so peak trading no longer meant panic.

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unplanned outages since
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When an e-commerce platform provider's success depends on other people's shops staying online, the last thing you want is a room full of ageing physical servers deciding your uptime for you. That was the situation when Shopcreator came to us.

The challenge

Traffic was spiky by nature — a client running a flash sale could 10× their load in minutes. On physical hardware, that meant either paying year-round for capacity you rarely used, or crossing your fingers during peaks. Neither is a good place to run a business from.

"Dungle moved us off ageing physical servers and onto AWS. Being able to scale the moment we get busy — with zero drop in performance — completely changed how confidently we run the business." — Myles Bartlett, CEO, Shopcreator

What we did

  • Audited the existing estate and mapped every dependency before touching anything.
  • Designed an AWS architecture that scales horizontally — capacity follows demand instead of guesswork.
  • Migrated in stages, with rollback options at each step, so trading was never at risk.
  • Handed over clear documentation and cost controls so the team stays in charge of the bill.

Why it mattered

The cloud isn't magic and it isn't always cheaper — but used properly, it turns "can we survive the peak?" into a non-question. That's the outcome we were after: boring, reliable, and scalable.

The lesson for your business

If you're paying for hardware "just in case", or you hold your breath every time you get busy, there's almost certainly a better shape for your infrastructure. We'll tell you honestly whether cloud is the right move — and if it is, we'll do it without the drama.

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